Delivery
Website rebuilt
Commercial presentation and episode access.
Unprecedented TV · Lembit Opik
A website for the business and its programmes.
A commercial presentation for prospective investors, alongside a way for viewers to explore the programmes.
WebsitesContent
Evidence-led case studyWebsite · Media business
Delivery
Website rebuilt
Commercial presentation and episode access.
Wider project
Investment pending
The next phase awaits further investment.
Website rebuilt
Delivery
Investment pending
Wider project
The engagement
Unprecedented TV commissioned a website rebuild with two connected purposes: explain what the business did to prospective investors and make its programmes available to viewers.
The starting situation
The website had to serve a commercial audience and a viewing audience without confusing their reasons for visiting.
Our role
Charlie rebuilt the website around those two audiences. The commercial presentation explained the offer; episode access let visitors explore the output for themselves.
How the work operated
The structure brought together a clear account of the business proposition and a route into the actual episodes.
What we delivered
Built
- Rebuilt website
- Commercial proposition structure
- Episode-viewing pathways
Produced
- Website presentation for investor and viewer audiences
Operated
- Website delivery
Evidence
Wider project
Investment pending
The next phase awaits further investment.
Status describes the delivered website work and the wider project.
Outcome
A media-business website can explain the commercial proposition while allowing the programmes to speak for themselves.